What better way to find out what is on the minds of our advancement colleagues than to see what they are reading about on blogs.
The Copley Raff GivingTake Blog has been publishing for five years now, and here are the top five most read posts:
#5 The Case for Gray Hair
#4 Warming Up to a Cold Call
Cold calls. Even the moniker of these usually dreaded method of outreach is, well, cold. But the best gifts, and relationships, always emerge from conversations, and they’ve got to start somewhere. I was recently asked address a meeting of chief advancement officers representing specialty post-graduate colleges. When asked what they would most like to learn about, the group came to a quick and universal consensus: how to make cold calling easier. READ MORE October 17, 2011
#3 The Long-Term Trend That Is Going Unnoticed
Nowhere to be found is the national trend in the number of donors making gifts. According to Giving USA donations in 2013 increased 4.4 percent (in current dollars) from the revised estimate of $320.97 billion for 2012. Adjusted for inflation, total giving rose 3.0 percent over the 2012 estimate. We don’t know if this rise in giving was from more donors or fewer donors. READ MORE August 3, 2014
#2 The Myth of Advancement Benchmarks
There seems to be this belief that by “benchmarking” an organization to other “peer” organizations that something useful can be learned. Or that insights will emerge that will help your organization…or make it feel bolstered or diminished in some way.
#1 Don’t Shoot The Messenger
Did you know that the word “news” actually comes from the terms north, east, west, and south? … meaning that information – positive and negative – truly does come from all over. And, in a way, advancement officers, CFOs, and consultants in the development world are newscasters, constantly delivering updates on the state of affairs in their organizations. A much under-appreciated skill in this vein is that of delivering unwanted news, which seems to surface more often than everyone would like. After all, have you ever witnessed a CFO deliver disappointing or even alarming financial news to a board and directors and then seen leadership leave the meeting with a spring in their step? READ MOREApril 2, 2012
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The next PLAN-MGO sessions is April 8-11, 2016 in Boston.